Jake is a designer who is passionate about leaving a positive impact on the world by creating unique and eye-catching designs filled with personality.
Not Just Fleurons is a typographic publication aimed at the parents of Generation Alpha children about how plants can help guide their child through life and teach them important life skills. Through plant-like and playful typography, this publication takes the reader on a journey that feels like walking through a garden and teaches them about the importance of nature within their child’s lives and how it is vital for them to help create this connection for their child.
The publication includes three life lessons and explores why each one is important for someone growing up in the modern world and how observing and being part of a plant’s growth can reflect into the lives of a human.